Now You Can Shoot Aerial Videos Without A Helicopter.

Oh yes, you can! Not very many years ago, if you wanted to shoot an aerial video for whatever purpose, be it to demonstrate a product, show a view of a building or an estate, or for any other purpose, there was only one way to do it. Hire a helicopter or another light aircraft and shoot the video from that.

Of course, that could be horrifically expensive. Suppose you want to charter a helicopter for a 30-minute flight over London to go sightseeing? An AS350 which seats six is quoted as “from” £1,950. If you are going to be shooting an aerial film, you might need it for a couple of hours at least!!

However, today at Slamm Productions we have our own “helicopters”. They are called UAVs – Unmanned Aerial Vehicles – otherwise known as drones, and they are a lot cheaper than a helicopter!

Our latest UAV’s are extremely stable, even when the wind is gusting, and provide a very stable platform to shoot film from. We can shoot aerial videos, aerial stills, and aerial 360° panoramas. These UAVs can fly fast, track subjects, and perform a host of other functions..

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You Can Demonstrate A Product In Action On A Video

There are more and more companies today springing up that are providing business video production services. Now that we have the internet, many more businesses are realising that the best way to promote themselves, their products, and their services is by demonstrating them in action. You can’t do that in a newspaper advert or a flyer that you get delivered to peoples’ letterboxes, but you most certainly can using video.

Not only can you demonstrate your products in action on video, but that is the way people prefer to go today. They just don’t want to sit down and read about something: they prefer to see it in action. Even if you don’t have a physical product but provide a service, most people would rather watch a video having someone tell them about it than read about it.

That this is the case is underlined by businesses who use business video production and provide printed or written material online as well. They understand that most people want to see video, but they also understand that there are still some people who prefer to read, and so they produce their message in both formats – verbal and written. However, when they do this you will find that very often it is the case that the actor or whoever is shown on the video is actually saying exactly the same words that are in the written version.

True, some people, such as this writer, do prefer the written version. I prefer it for the simple reason that I can read twice as fast as someone can tell me about it, but I am most certainly in the minority. 

Video Is The Way Forward In The 21st Century

With the rise and rise of YouTube people today want to watch video. They don’t want to sit and read a PDF or sit and read a leaflet, they want to watch video.

The fact is that you can do so much more with video than you ever can with a PDF or a leaflet. If you are trying to sell a product and you use a printed leaflet, you first have to get that leaflet into the hands of your potential customer. Once they have the leaflet, they then have to read it and you very probably included two or three pictures of your product so that the potential customer can see what it looks like. However, he can’t see it actually performing as it is meant to perform.

This is why promotional videos are so much better. You don’t have to send anything to the potential customer, you do the opposite. You send your customer to the sales video. You can promote sales videos on YouTube, or you can promote them on your own website. The point is that you can demonstrate your product on a video showing it IN ACTION. The potential customer can SEE it doing what it is supposed to do and producing whatever result it is supposed to produce. That is far more convincing than showing a photograph or two on a promotional leaflet.

If you don’t want to get left behind by your competition, then video is the way to go.