Tuesday, 13 August 2019

The Rise of Aerial Videos for Promotion

Aerial photography used to be something for the wealthy and privileged, and large companies that could afford to spend a small fortune hiring a helicopter for a day or more. However, all that has changed with the recent rapid growth in the ownership of UAV’s.

Otherwise known as drones, UAV’s can be purchased online for less than £100, so lots of people are investing in them for a bit of fun flying. These are only small, but for a few hundred pounds you can buy a drone with cameras installed and now you can take aerial photographs. Better still are drones that have video cameras installed.


For this reason, lots more businesses are looking at aerial photography, and in particular aerial videos, as a way of promoting their businesses, their products, and their services. When you start to think outside the box, there are lots of benefits to aerial video production. Certainly, it depends on the products or services that a business offers, since aerial photography might not be much use at promoting, for example, Nike shoes. Then again, who knows?

The point is that you can get an aerial video produced quite cheaply now that we have drones. In order to fly these, the pilot needs to have passed exams and be licenced by the CAA, but more people are doing so. So you can have your promotional video made, load it up on YouTube and/or your website, direct people to it, and just let it sit there as another means of promotion.

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