There Are Many Ways You Can Use Internal Communication Videos

When you run a company that has a lot of branches, perhaps in far-flung outposts overseas as well as all over the UK, the use of internal communication videos can help to make a lot of difference to your productivity and thus to your bottom line. If you are the CEO, marketing director, production director, financial director, and so on, you need to be able to get your messages across to staff who work far from head office.

Certainly, you may be able to visit your factory in Hong Kong, but you can’t really do that at the drop of a hat or even every other week. You may want to instruct employees to take a certain action – or perhaps not take a certain action – and of course, you can send them an email. However, it is not the same thing as being there in person, and with internal videos, you can near enough do that. Slamm Productions can produce a video of you explaining what it is that you want your employees to do and you can then load it on to your website or on to YouTube so that your staff can see you and listen to you.

There are lots of other ways that you can use internal communications videos. For example, you may just have bought a new factory in Australia and you would like to be able to show all your staff, wherever they are, around the factory. Using a video, you can give a guided tour with yourself as a voice-over, or we can provide a voice-over actor for you. And yes, if you want us to fly to Australia to produce the video, we will happily undertake that.

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Video Is the Future

The future is in video, there is no doubt about that. Just look at the vast reach of YouTube and that tells you everything you need to know. The statistics are staggering: the platform has 1.9 billion viewers worldwide. In fact, only Facebook has more users. YouTube was created in 2005 and is now owned by Google which paid $1.65 billion for it only the very next year.

Every day, people watch a total of one billion hours of video a day on YouTube. It is a very powerful marketing media, with 90% of people saying that they have discovered new brands or products on YouTube, which is why more and more businesses are looking to increase their reach with YouTube videos.

Of course, if you want your business to gain more interest by using video, you will need a video production company to produce a video for you. It is no good trying to produce a video yourself: you need a specialist company if you want to promote your brand properly.

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You Can See Things With Aerial Videos That You Couldn’t Otherwise

Aerial videos are impressive. There is no doubt about that. You can see things from a totally different perspective, and you may be able to see things that you wouldn’t normally be able to see at all. For instance, there may be a building where the public is not allowed entry, but the owners might be prepared to grant permission to fly over the area to see the layout of the internal hidden garden or whatever it happens to be.

 Of course, until recently the biggest problem with aerial videos was the expense. You had to hire a helicopter or a small plane. However, now we have drones which are light, fast, and can hover, taking videos of almost anything anywhere. The latest UAV’s are very stable even when the wind is blowing: in fact you might think that the camera was in a fixed position. They can fly fast, if required, and track moving vehicles or people.

There are different types of drone, too. For instance, you can get a small drone that can be flown indoors, and others that are larger and can fly for longer periods.

Of course, you need to have a pilot who is capable of flying the drone so that it gets the shots that you want. The pilot also has to be fully insured and have passed an exam to enable him or her to receive CAA permission to fly, as it is illegal to fly a drone for reward for aerial video production otherwise.